After visiting a friend in the Mater at Crows Nest recovering from a knee replacement, I caught a red M20 cross-city bus back to the QVB, then meandered from there along Park Street, through Hyde Park South, up Oxford Street, and thence home. Along my journey, I encountered a myriad of logos. Here are six of them.
How many can you name with the entity (commercial/government) that they represent?
Well, it's a beautiful collage, Julie, but I can't name a single one. I'm guessing the last one has to do with something Postal, however.
ReplyDeleteI'm sure they're familiar to Australians, though.
Nicely done.
— K
Kay, Alberta, Canada
An Unfittie's Guide to Adventurous Travel
I got three, so I msut be half brainwashed. Com bank, Woollies and Aust. Post.
ReplyDeleteThey are pretty. I bet lots of marketing $$ went into creating them. (Are they AU specific? I don't recognize any.)
ReplyDeleteMy guess is that they are Australia specific. I tried to make them so. I also tried a mix of known/unknown. Stafford is right with three of them. I think two are Sydney speciic. One definitely is Sydney specific ... that's a clue for you.
ReplyDeleteSame three as Ray.
ReplyDeleteTop Left: Commonwealth Bank
ReplyDeleteMiddle Right: Woolworths Supermarket
Lower Right: Australia Post
Of the remaining three, one of them is Australia wide.
Commonwealth Bank, City of Sydney, St Vincent de Paul Society, Woolworths Supermarket, Metrobus, Australia Post.
ReplyDeleteThe only one that stumped me a bit was the City of Sydney logo, which I had to google to make sure I was right. I do notice things like this or I guess I'm brainwashed. :)
Whay to go, Jimbar!! Probably a bit of both - photography & BW.
ReplyDeleteI think the CoS logo is out-of-date but it is on all the street signs in the CBD. Maybe they just have a new one for their website. There sure would be a stink if they changed all the street signs just because they changed their logo.
Good stuff ...
Thanks, Julie. Yes, a logo change can be a costly exercise.
ReplyDeleteBy the way, I had no idea that the monument I featured today could be so controversial. :)
I wasn't sure of the City of Sydney one, and I've never seen the bus one. The rest I knew, which means they work as logos. I've seen some US logo quizzes, but never an Australian one before :)
ReplyDeleteHaven't read above - Commonwealth Bank, Sydney City Council, recognise the next one but can't get it - a charity?, Woolies, no idea, Australia Post.
ReplyDelete4.5, not bad. Knew it was a charity but couldn't get St Vinnies. Never noticed Metrobus.
ReplyDeleteI would never have recognised Vinnies - not even that it belonged to a charity. And yet I am often in their Paddo store. Go figure!
ReplyDeleteSome logos are good design, I reckon.
I will work up another one of these later in the year. Good fun to prepare.
yikes, nary a one! what does that say about me???
ReplyDeleteOh dear, I don't know one of them...ah, I see I'm in good company with Brattcat...
ReplyDeleteWell, yes, you pair of sillies ... I deliberately stuck to Aussie logos ... but in my dilly-bag I do have logos for KFC, Maccas and Citibank ... I will mix it up a bit next time ... hang in there!
ReplyDeleteHa! With luck I'll not know them either although I fear I do know KFC. Yuck...
ReplyDeleteI find it interesting that now a great logo is considered one with out any txt. hard to dream up something that carries the weight of responsibility for an organisation
ReplyDeleteI knew 4. Didn't know City of Sydney or Metro Bus. A fun post.
ReplyDeleteI got 4 right ... didn't figure our Vinnies or the Bus. Coming from the marketing department I know how much effort goes into logos ... the team that changed the CBA one must have been very brave but it worked for them.
ReplyDeleteIt's nice to think that people out there have a lot more to do to brainwash me! A fun post.
ReplyDeleteI'm a bit late to this party, but I would have recognised 3.. and I've only been in Aus for 9 months. Scary.
ReplyDeleteAh, now Alan,, you are a good case. I suspect your three are the same as the very first few commenters: CommBank, Woolies & Australia Post. The only other one that a Melbourne person might encounter would be Vinnies.
ReplyDeleteThe other typical subliminal message is the tag line ... eg, the fresh food people. Shall open my eyes and see what I can find.
Further to Joan's comment. My Marketing tutor told us that the Commonwealth Bank logo was based on a SAO dipped in vegemite.
ReplyDeleteSpot on Julie, those were the 3. Despite the logo and the tag line (and the fact that there is one less than 10 minutes' walk away), we still favour the local fruit and veg markets, so I guess it takes more than 9 months for relentless brand assault to morph into actual hard dollars:-)
ReplyDelete